Recent Works
Charity Works
Digital Agencies
I worked with Digital Creative Agencies that handles roster of clients from various industries. AlfaFusion is a Manila-based digitech firm known as the very first to bring ChatBot in the country, they also provide enterprise-level digital marketing services. AURA Online is a Sydney-based creative digital media company that handles Australian clients mostly from hospitality and events industry. They provide website development, creative designs, online branding, content and digital marketing services. In both of the agencies, I was at the time their Digital Marketing Head where I worked with talented individual to carry out and deliver various projects for clients.
CLIENTS & BRANDS I WORKED WITH
I am currently working with Samsung under AlfaFusion for their messenger Chabot. I analyze and provide actionable insight about their audience behavior and sentiment on products. I worked independently as one of the storyboard writer for their Samsung Phone S8 entry on the Festival of Media Global Awards 2017. For Ayala’s AC Energy, I am leading the project for the website development and launch of their new website. I am also working with Department of Tourism branch -PRA for their Online Advertising that aims to recruit more retirees for their Special Resident Retirees Visa.
Government / Public Assistance
I worked with PNP for a special project that aims to send out a message for pro-government and positive image for the police. I manage OFW International website as a public service to OFW and their families. We serve government branches as one of the channel for PR related and public interest announcements.
E-commerce and Marketplaces
I helped improve the sales funnel, acquire customer and execute tactical campaigns for these e-commerce and marketplace websites. Part of my strategy is to seek out sponsorship and partnership with brands to cross promote and tap a wider audience. There’s a lot of Data analysis, Advertising, CRM and Marketing automation that was involved in the process.
Hotels, Events Venue and Cruises
Cruises and Venue businesses have seen tremendous increase in booking through strategic advertising and search engine marketing that outranked local competitors. I did a couple of remarketing strategy that brings back non-converting visitor to the website that doubled up the conversion. I have worked with hotels to do sponsorship through x-deals, content marketing and brand promotions.
RESTAURANTS
I helped out these restaurant to increase table reservations and footsteps through social advertising, SEO and social media marketing. One of the strategy I used is to harness the increasing trend in facebookand instagramas a channel for foodies and discovery, brand interest have grown over time and with strategic contest and campaigns, these Restaurants and catering businesses are enjoying steady increase in their customer. One of the client has seen an increase in food delivery demand and we aid them to build their mobile delivery website.
Home Builders and Interior Design
Search Engine Optimization and Marketing has been the prime traffic driver of these accounts. To date, the website is ranking on local pack results on prime keywords. Search Engines like Google has been a viable channel for conversions and inquiries. Paid Advertising bumps up traffic and these businesses enjoys low advertising cost through rigorous ad optimization. Moreover, we’re in the constant optimization for website performance to adhere to the best website practice and increase userinterface and user experience.
Sports & Entertainment
KickBoxingHubis one of the website we created to monetize for AdSense. The strategy is creating relevant content using high volume searches. The website has garnered traffic worldwide and served diverse Ad sets and generate considerable amount of profit using AdSense. Fun88 is a sports betting and online casino website, in order to work our way around strict advertising policies , I suggested the creation of Fun88 angels which is an online magazine and score board w/cattracts the same level of audience needed for Fun88.
IT Clients
These are IT companies that are in B2B (Business-to-business) structure. I’ve done a couple of LinkedIn campaigns, lead generation, marketing automation, email campaign and lead nurturing. I have created their online presence and established their authority through link content production and link building structured in a granular form of topics in order to deliver in domains where their audiences and potential clients thrives in.
Telecoms
For SOTELCO, I was the project manager in re-building their website and structuring a new form of Online Marketing to support their marketing objectives. They sent me to Bukidnon to train their marketing and IT staff to manage the website and its digital assets. OOPA Communication Inc., has partnered upwith PLDT and SMART to provide unlimited calls to the Philippines. I capitalized on Search Engine Optimization and Marketing to establish brand presence, acquire new clients and manage Online reputation. I provided a seamless integration of their Online and Offline channels for Sales Channels as well as campaigns.
Logo & Web design projects
I created EDV Hope and Herbal, EDV Dental Clinic, MaputingCooking and Aussie Professional Tours through WordPress CMS-platform. I design the creative, logo and re-write the content to adhere to the best SEO practices. These website are made with a contact form, social media links, e-commerce / cart functions, email subscription functions and blogging. Wine-thirty is a personal project of mine using a drop-shipping business modelwhich I created under Shopify CMS.
Instructor / Mentoring
I teach Digital Marketing in CIIT Alabangcampus. The students are entrepreneurs, young executives who wanted to specialize into digital marketing and young students whowanted to have an early start in the Digital Marketing career. I am also an instructor for edge and impact weapon for KampilanSystem Weapons and Tactics, most of the students are female wanting to learn about self defense for typical crime-related instances using knife and pointed weapons.
