Strategize, Innovate, Sell
This is your Tech & Marketing Playbook
-
Evolve Digital Group Announces Their Second Year Win for SME500
Celebrate with Evolve Digital Group as they secure their second SME500 award! Discover their winning strategies and success story by clicking here.
-
Search Trend in 2026: Conversational Search
Earlier today, I walked into a client meeting that quietly reminded me why marketing is changing fast. We’ve been working with this client since 2024. Back then, they had two branches. Today, I was sitting…
-
GEO is Here. And It’s About to Change How People Find You
I’ve been doing SEO long enough to remember when keyword stuffing worked and Google’s algorithm was still trying to figure out what “intent” meant. But that era’s long gone. People don’t search the same way…
-
Optimizing Organic vs. Paid Social Media Efforts
When you’re running a business on a limited budget, every dollar matters—and so does every post, reel, and campaign. The question every business owner eventually asks is: Should I prioritize organic or paid social media?…
-
Reducing Cart Abandonment with Dynamic Remarketing
Every business owner knows the frustration: a customer browses your site, adds items to their cart, and then disappears. No sale. No follow-up. Just another cart left behind in the digital void. Welcome to the…
-
Combining Social Media and Remarketing to Drive Repeat Sales
Acquiring a new customer is just the beginning. The real value lies in bringing that customer back—again and again. Increasing customer retention by just 5% can boost profits anywhere from 25% to 95%. So how…
-
Integrating Google Ads and SEO for Holistic Search Marketing
Visibility is the currency of growth in today’s digital marketplace. But relying solely on either organic SEO or paid Google Ads is like investing in half a strategy. Smart business owners know that the real…
-
From Search to Strategy: Leveraging Google’s 2025 AI Tools for Maximum Marketing Impact from a Google Marketing agency owner
Google Marketing Live 2025 just wrapped up, and as someone running a Google-first marketing agency with clients across Singapore and the Philippines, I can say this: it’s clear the future of digital marketing is leaning…
-
Choosing the Right Website Platform: WordPress vs. Custom Builds
For most modern businesses, your website is either a silent 24/7 sales machine—or the bottleneck that keeps opportunity stuck in first gear. When you decide it’s time for an upgrade, the first fork in the…
-
Technical SEO Audit: Spotting and Fixing Hidden Website Issues
Many business owners assume that once their site is live and content is published, Google will do the rest. In reality, hidden technical issues—crawl errors, sluggish page-speed, and indexing gaps—can leave revenue-generating pages invisible. A…