How To Set Up Google Analytics to an Ecommerce store on Shopify

Posted

by

In this blog, I’m going to explain How to set up Google Analytics to an Ecommerce store on Shopify. You can follow these easy steps for a smooth experience:

1) How to create your Google Analytics account,

2) How to install Google Analytics tracking code to an Ecommerce store on Shopify, and

3) How to properly configure it into Ecommerce set up to make sure you’re getting the best out of this powerful free tool.

Guess what? You don’t need any coding skills.  I’m giving away a free Ecommerce Dashboard Reporting template that you can easily plugin and schedule to send daily reports to your email!

http://https://www.youtube.com/watch?v=RsxL-7ivjig

 

First step: Create your Google Analytics account

Second step: Install the tracking code to your site

  • Tracking info, get ID
  • Shopify backend > Paste
  • Check if the code in place
    • , view-source: UA-
    • GA – Send test traffic

Note: It takes around 24 – 48 hours for data to start recording

Also, LEARN HOW TO INSTALL FACEBOOK PIXEL AND EVENTS ON THE KEY PAGES OF YOUR CLICKFUNNEL E-COMMERCE STORE

Third step: Configure it for E-commerce Setup

  • Enable the E-commerce Set up: View Settings >
    • Currency of your site: View Settings > Timezone Currency displayed as
    • Site search, enable (I’ll put a link below on a tutorial on how and why you should enable this)
  • Enable Demographics and Interest Reports > Property > Enable Demographics and Interest Reports and User Analysis
  • Enable Advertising features: Property Setting > Tracking Info > Data Collection
  • Google Ads > Link it up
  • Exclude IP address traffic, View > Filter

Like I mentioned earlier, I’m giving away a free E-commerce Dashboard. This will enable you to see IN ONE GLANCE all the key metrics like Total Revenue, Visits, visits with transactions, Breakdown of visits per country, Popular products, Breakdown of the Marketing channels that bring the most visitors and revenue, and a couple of more. The best thing is that: you can automate the daily/weekly send out of this report.

-Subscribe to my YouTube channel: Casey Ordoña